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Why Submit To The MIWC?


Top Reasons to Participate in the Melbourne International Wine Competition:

We’re the only International Wine Competition where all the judges are real trade buyers who are judging the wine by category and actual price. These judges are buyers from the top Pacific Region liquor stores, restaurants, hotels and more.

This is an opportunity for you to place your product in front of working industry professionals in one of the biggest wine markets in the world. All of our judges buy wine for a living.

This is a wonderful opportunity for an established brand to reconnect and/or be rediscovered by the buying community in a true blind tasting.

A perfect opportunity for products trying to break into the Pacific Market to be tasted by multiple trade buyers.

We work with our media sponsors to distribute the results to the trade and consumer. All the winners will be listed here on our website.

We do not charge winning brands the use of their medals and images in their sales materials.

You are only charged once when you submit your products. There are no additional fees.

Top winners are showcased at our booths at trade shows throughout the year!

Winners are featured in articles on our lifestyle blog, the Alcohol Professor.